Thanks to the Smart TV Alliance, partners are able to onboard quickly to develop a varied and localized portfolio of Apps.

Smart TV Alliance supported products are:

  • LG Smart TVs
  • Philips Smart TVs
  • Toshiba
  • Panasonic

For the most recent list of supported products, please, click here.

Consumers can choose their favorite Apps and content from a large selection that reflects their country of origin and language due to the richness of the Smart TV Alliance Apps portfolio.

Smart TV Alliance's open HTML-based solutions ensure its flexibility and allow partners to select their own preferred technology to create interactive experiences. This gives Smart TV Alliance partners freedom from 'tight grid' developments, allowing them to design bespoke branded experiences. Enterprises interested in designing their own Smart TV Alliance interactive content are able to onboard easily and get support with their Smart TV Alliance Apps.

With STA specifications and apps, smart TV manufacturers and solution providers retain the flexibility to create their own branded interactive consumer experiences while benefiting from a global array of reliable, ready-to-publish apps.