Build once, publish everywhere.

A simple yet great looking interface and content define a Smart TV app with the only aim: to give the perfect connected device experience.

The Smart TV Alliance platform has a built-in browser which supports the technology as aligned in the Alliance. All products that support the Smart TV Alliance’s specifications will be able to run your app. By using the SDK and guidelines that you can download from here, you can create and test your app against multiple smart TV manufacturers' requirements. 


Download the Specification for Devices
Download SDK and Guidelines

With STA specifications and apps, smart TV manufacturers and solution providers retain the flexibility to create their own branded interactive consumer experiences while benefiting from a global array of reliable, ready-to-publish apps.